SUPERNOVA
FROM SPARK TO
ALCHEMY FOR VISIONARY BRANDS
ALCHEMY FOR VISIONARY BRANDS
Novae exists to support the rise of conscious businesses through soul-aligned visual identity and intentional storytelling.
By helping clients reclaim their creative voice, we contribute to a cultural rebirth rooted in wholeness and authenticity. At Novae, strategy reflects inner transformation so design can guide aligned visibility and expression.
Novae represents awakening, creative expansion, and the courage to step fully into your light as the star you are.
TIMELINE: 5-6 WEEKS
INVESTMENT: $2500
Stellar includes a deep brand discovery and strategy development, creative direction, a logo suite, color and typography systems, plus two brand elements (think patterns, illustrations, textures), three pieces of collateral, and a comprehensive brand style guide. Stellar elevates your brand into a cohesive system with depth and distinction.
Stellar Phase
TIMELINE: 2-3 WEEKS
INVESTMENT: $950
Nebula includes guided brand discovery, strategy development, creative direction, and a custom logo suite supported by cohesive color and typography systems. The final identity will be delivered with a detailed brand guide so you can confidently share your new look.
Nebula Phase
THE BRAND PACKAGES
A welcoming identity for an organization expanding access to healing and wellness.
PEACE IN PRACTICE
A brand built to inspire exploration while giving back to our public lands.
A purpose-driven outdoor brand rooted in conservation, presence, and connection to wild spaces. The identity blends vintage nostalgia with natural textures and symbolic trail elements, creating a visual system that feels both timeless and deeply intentional, bringing the viewer back to nature.
ROAM & RETURN
Peace in Practice is a nonprofit expanding access to yoga, breathwork, and mindfulness for communities that have historically been underserved. This brand identity was created to reflect their energetic and welcoming spirit and support a mission rooted in healing, connection, and belonging.
PEACE IN PRACTICE
Identity systems brought to life
Recent Transformations
Novae identities are crafted to evolve with you. Each human-centered, human-designed brand system is built with flexibility and depth, allowing your business to grow for years to come.
DESIGNED FOR LONGEVITY
Brand design is not simply external; it reflects internal evolution. Our process creates clarity and confidence in who you are that extends far beyond visuals, and gives you the foundation to grow successfully.
ROOTED IN TRANSFORMATION
Your brand already exists beneath the surface. Through guided worksheets and collaborative refinement, we uncover its essence and translate it into a visual language that feels true to you.
AN INTUITIVE AND
COLLABORATIVE PROCESS
Every project begins with deep discovery and intentional strategy. This ensures your brand is built on authenticity, not relying on current trends or surface-level visuals. And authenticity draws in your people!
STRATEGY BEFORE AESTHETICS
WHY NOVAE?
The Novae Difference
“Amy went above and beyond during every step of the design process. She’s thorough, thoughtful, helpful, and super encouraging. It’s obvious how much she cares and wants her designs to match her customer’s needs and expectations. I couldn’t have asked for a better design or a better person to work with. I got to experience the absolute best of both!”
“Amy provided a fantastic service and communicated very effectively to make sure my vision became a reality! We were able to collaborate and really pinpoint the right color and look for my photography logo.”
“Amy went above and beyond during every step of the design process. She’s thorough, thoughtful, helpful, and super encouraging. It’s obvious how much she cares and wants her designs to match her customer’s needs and expectations. I couldn’t have asked for a better design or a better person to work with. I got to experience the absolute best of both!”
“Amy provided a fantastic service and communicated very effectively to make sure my vision became a reality! We were able to collaborate and really pinpoint the right color and look for my photography logo.”
You receive your final brand files, guidelines, and collateral. I make sure you feel confident and supported as you embody your new brand and step into visibility with clarity and confidence.
fully seen, fully you
INTO RADIANCE
Once the core identity is approved, I expand and refine your brand system. Your collateral is carefully created so your brand feels cohesive, versatile, and ready to live in the world.
Once the core identity is approved, I expand and refine your brand system. Your collateral is carefully created so your brand feels cohesive, versatile, and ready to live in the world.
polishing the system
ORBIT & STABILITY
This is where ideas take form. I then design your logo concepts and visual elements, weaving strategy, intuition, and storytelling together. We refine collaboratively until everything feels clear and distinctly you.
visual design
A STAR'S FORMATION
I review your responses and we connect to align on your vision, goals, and energy. From here, I craft a thoughtful visual strategy that builds a strong foundation, and guides our process.
I review your responses and we connect to align on direction, goals, and energy. From here, I craft a thoughtful visual strategy that guides the entire design process, ensuring your brand is rooted in intention, not trends.
discovery & strategy
STELLAR ALIGNMENT
After you reach out, you'll receive a welcome guide with package details, pricing, and timeline. When you're ready, I'll send a custom proposal to make things official. From there, you'll be guided through a two-part discovery process designed to bring clarity to your vision, values, and direction before design begins.
After you reach out, you’ll receive a welcome guide with package details, pricing, and timeline. Once you’re ready to move forward, I’ll send a custom proposal to make things official. From there, you’ll be guided through a two-part discovery process designed to bring clarity to your vision, values, and direction before we begin.
getting started
THE SPARK
WHAT TO EXPECT ON YOUR JOURNEY TO BRILLIANCE
PROCESS
The Design
My love for graphic design began as a teenager, when I spent hours teaching myself hand lettering and experimenting with endless creative projects. That curiosity eventually led me to pursue a degree in graphic and web design, and today it continues to shape the way I approach every brand I create.
I’m endlessly inspired by the world around us, especially the quiet beauty found in nature. Design is my way of bringing a little of that beauty into everyday life. When I’m not working in the studio, you can usually find me exploring the Rockies, playing or teaching music, or diving into new creative projects at home with my fiancé.
I'm Amy, the designer behind Novae.
Hello, and welcome!
